innocent: “making life a little bit easier, a little bit better” - Meeting with Nicolas Marotte, General Director, innocent France[Proceedings] by Sabrina Gonçalves Krebsbach


The author is part of the Alternative Management third year specialization program at HEC Paris

After a long and dazzling carrer in marketing at Danone, a socially responsible company, Nicolas Marotte is innocent’s Juices & Smoothies French division’s CEO. innocent is an original brand in the world of consumer goods thanks to its diverse social committments – visible in particular through the innocent Foundation, which supports projects that fight world hunger – and its special tone. In this passionate testimony, Nicolas Marotte presents his carreer path as well as innocent, particularly in France

Quote article  Sabrina Gonçalves Krebsbach, « innocent: “making life a little bit easier, a little bit better” - Meeting with Nicolas Marotte, General Director, innocent France », 28 april 2015, Alternative Management Observatory (AMO), [Proceedings]

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